Travel Insurance Customer Retention & Revenue Analytics
End-to-end Azure SQL, Python, Data Engineering and Power BI solution delivering customer retention, churn analytics and revenue optimisation insights.
🔗 https://github.com/SGSAMY/azure-sql-python-powerbi-travel-insurance-analytics
Customer Segmentation & Next Best Action Model
Developed a customer segmentation and next-best-action model using customer profiling and prioritisation to support targeted marketing campaigns.
GitHub: https://github.com/SGSAMY/Customer-Segmentation-Next-Best-Action
Campaign Conversion Prediction Model
Built a Python and Scikit-learn machine learning model for customer campaign conversion prediction and outbound marketing optimisation.
GitHub: https://github.com/SGSAMY/Campaign-Conversion-Prediction-Model
Customer Churn Risk Model
Developed a customer churn risk analytics model using customer engagement indicators to identify at-risk customers and support retention-focused marketing strategies.
GitHub: https://github.com/SGSAMY/Customer-Churn-Risk-Model
Insurance Performance & Claims Analytics Dashboard
Designed an executive Power BI dashboard for insurance performance monitoring, claims analytics, KPI reporting, decomposition analysis, and operational business insights.
GitHub: https://github.com/SGSAMY/Insurance-Performance-Claims-Analytics-PowerBI-Dashboard
Sales Conversion Analytics Dashboard
Developed an interactive Power BI dashboard for sales conversion analysis, KPI reporting, funnel analytics, forecasting, and business performance tracking.
GitHub: https://github.com/SGSAMY/Sales-Conversion-PowerBI-dashboard
"If you can’t measure it, you can’t improve it."
- Peter Drucker